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Being able to reasonably forecast upcoming problems has become an essential skill for MARKETINGCITY business owners -- but too many are flying blind, or doing "bank balance accounting." Can we help you fix this? Using KPIs For Your MARKETINGCITY Business "It is common...

One of my favorite things about what we get to do around here is helping our MARKETINGCITY clients find "missing money" in their businesses. Whether it's through cost reductions, profit analysis, tax planning (LOTS of money can be saved there), or other means, what we...

How do you make financial decisions for your MARKETINGCITY business? Do you set aside time to review your actual financial reports, or are you committing "bank balance bookkeeping"? You know what I mean: checking your business bank account daily as a measurement of...

If you're struggling in your MARKETINGCITY business, tempted to do some price reductions to drum up sales, and not getting the traction you need... I have a quick thought for you today. Struggling MARKETINGCITY Businesses: Careful With Price Reductions “Despite your...

Before we get to talking about accountability in your MARKETINGCITY business... During the first Super Bowl that Tom Brady won (with the Patriots), these were some of the companies who advertised (hat tip to Jon Erlichman of Bloomberg): AOL Blockbuster Radio Shack...

There is a difference between income and wealth. Tax returns aren't about wealth -- they're about "income", and how that is defined. Business owners and real estate investors have access to powerful tax advantages that wage earners do not ... and wage-earners probably...

If we've learned anything from 2020, it's that our best-laid plans don't always turn out. As the great philosopher, Mike Tyson once said: Everyone has a plan until they get punched in the face. What is your plan for exiting your MARKETINGCITY family business? You need...

So ... I'm not sure if you knew this. Apparently, running a business is expensive. And controlling costs can be daunting. But despite whatever you might see from those gurus who are posing by their Lamborghinis in the Facebook ads ... even the leanest MARKETINGCITY...

If you'll forgive me, I'm going to get pretty geeky today. You probably didn't realize that there are actual pros and cons to expense reimbursement for employees, etc., or using a company cc. Oh, my MARKETINGCITY readers, I'm going to take you down a little rabbit...